Mediaguide StationMonitor is the most comprehensive source of combined music and advertising intelligence available to the radio industry. The Mediaguide network, monitoring 2,500+ stations in 150 ArbitronC MSAs, is the largest of its kind, enabling StationMonitor to generate reports with unparalleled depth.

Radio is the only thing we do and it shows. As an independently-owned company, Mediaguide's ongoing commitment to product development, innovation and customer service surpasses that of companies for which radio is only a small segment of their overall business. Mediaguide specializes in offering comprehensive real-time data for maximum and essential insight.

With StationMonitor, radio station executives, PDs, and sales management and staff can use a single solution to gain strategic insight and support critical decision making in the two essential elements of radio:

Music

• Benchmark music airplay against other stations within your market or format
• Perform Current, Recurrent, and Gold analysis
• Identify Core Artists and Songs
• Create panels for side-by-side comparisons of key competitors in your market
• Format and non-commercial music airplay charts

Advertising

• Identify local, regional, and national advertisers on stations in your market or format
• Analyze your share of market for a given advertiser
• Benchmark daypart mix and ad placement against other stations
• A powerful tool for advertisers running simultaneous brand campaigns
• Cost effective and accessible

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