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Better programming means higher audience share, and higher share drives revenue. To help station program directors (PDs) and music directors (MDs) make informed programming decisions, Mediaguide has developed AirSmart™, the most technologically advanced and powerful music monitoring service available today.
Marketing Architects is the exclusive distributor of AirSmart™ to radio stations in the U.S. To find out more about or to gain access to AirSmart™, please contact us at airsmart@mediaguide.com. AirSmart uses music data provided through Mediaguide MusicMonitor capabilities.
AirSmart™ provides radio station PDs and MDs with:
- Information on over 2,700 stations -- more than any other.
- Coverage of more than 150 markets, including many middle and small markets not covered by anyone else.
- Analysis of nearly 50 formats, including mainstream commercial formats as well as college, non-commercial and other specialty categories not covered by anyone else.
- Reports include Playlists, Logs, Charts and other tools to track and analyze airplay for competitor, tastemaker and one's own stations.
- Ability to dissect airplay on individual or combined days, weeks and months, and tools to create and edit custom panels of stations for all types of analysis.
- Access to the same information and reports used by record labels, promoters, publications and performing rights organizations.
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