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StationMonitor™ for Advertising provides deep insight into what companies are advertising, what products, how often, in what markets and on what stations.
With StationMonitor™, Advertisers can:
- See where/when your radio spots are actually running.
- Examine ad placement in a market.
- Rank the most significant advertisers in the market.
- Learn what stations other advertisers are buying.
- Track the advertising of competitors.
- Analyze advertising campaigns in a market.
With StationMonitor™, Advertising Agencies can:
- Track advertising of competing brands and in specific categories.
- Evaluate share of voice within a category.
- Quickly identify competitive threats and opportunities.
- Monitor the effectiveness of media buying.
- See what audience the competition is reaching.
- Analyze the competition's creative strategy.
To find out more about StationMonitor™ for Advertising, please contact us at advertisng@mediaguide.com. To find out about StationMonitor™ for Music, please click here.
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